Whether real estate investors should get a license
or not is debatable. There are arguments both in favor of and against the idea.
Many investors start without a license. Some of them obtain it after working in
the industry for several years. For many people, the biggest motivation to get
a license is that it gives them access to MLS. It also allows them to work more
closely on short sales.
The risks are relatively lower when you remain an
unlicensed agent. Once you obtain a license, you will be judged by a different
standard and you need to follow certain norms. If you are an investor buying a
property, you will perhaps just want to remain as an anonymous individual. The
risk mainly arises when you find yourself involved in representing the
seller(s) in a short sale, although you want to buy the listing. Since you have
to follow some fiduciary responsibilities, it is imperative that you act in
your best interests. The seller should do the same. This will make the deal
less complicated.
Advertising
You will probably have to include your logos and
disclosures in your emails. You will also need to follow legal guidelines set
by the government. This might cause your mail to land in the trash. If the
recipient thinks that you are just another realtor trying to promote their
listings, your efforts fail to produce the desired results.
On the other hand, if you are an unlicensed person,
you can employ simpler marketing strategies that tend to get better results.
That said, there are still ways to advertise your service, even if you are a
licensed buyer of properties. However, you will have to ensure that your
message complies with the legal regulations.
Alternative
solutions
A license will get you access to MLS. However, you
don't necessarily have to obtain a license just to have access to MLS. If you
are lucky enough, you can connect with a generous realtor who will provide you
access to the service through their portal.
If you are trying to list homes, there are several
brokerage firms that charge a low fee for adding your listing to the MLS. There
are also agents who will readily represent your listing for a fee.
Having a license certainly helps your business and
it will not be a hindrance on any of your deals; however, your license can be a
burden when you prefer anonymity. On the plus side, if you really want, you can
hire another real estate agent as your listing or buyers agent.
In order to figure out whether you need a license
or not, you should have a thorough understanding of your business model. You should decide whether the licensing and
accreditation will do more harm than good. Once you get a good understanding of
the structure of your business model, weighing your options becomes easier.
Buy and work leads smarter, contact only the customers you want to
engage, and enable your employees to be productive. Connect with your target
audience with Live Connect today!

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